A very merry Christmas from Cheltenham Festivals...

A Very Merry Christmas from Cheltenham Festivals...

'Tis just weeks before Christmas, and here at Cheltenham Festivals we're beginning to feel distinctly, well, Festive! To celebrate this jolliest of seasons we asked the stars of this year's Literature Festival to share with us a special Christmas Memory.

Every day of advent we'll be unwrapping a different Christmas Memory for your delight and delectation. And as an extra-special treat, every Festive-Friday we'll be hearing from our Festival Directors and giving away Festive-al prizes galore!

So sit back, grab a mince pie and unwrap a very special Festive-al memory...


Friday 16 September 2011

The glamorous world of arts marketing...

Our Marketing Exec Candice Pearson took to the airwaves yesterday to talk about our Big Book Drop. The only problem was finding an interview friendly spot in our increasingly full offices...



Candice gets ready for her
big moment.. under a desk

As anyone who has read the full brochure from cover to cover knows, the Literature Festival is huge. With more then 500 events from over 600 speakers, I’m sure you can imagine how much work goes into organising this epic festival.

Festival HQ gets flooded with incredibly hardworking volunteers and desk space suddenly becomes the most valuable commodity. In fact, people are almost afraid to go out for lunch, just in case they come back and find their desk commandeered.

Fear of desk requisition aside, there’s an amazing atmosphere in the office at the moment. Books are stacked high in every available corner and everyone is focused on delivering the best Festival yet.

Anyway, this is how I came to be doing a radio interview sat under a desk… Ah, the glamorous world of arts marketing!

BBC Radio Gloucestershire called to talk about our book giveaway (see last blog), which proved incredibly popular. To hear the full interview, including details about our next book drop, in the clip below…

Big Read Book drop interview - BBC Radio Glos #cheltlitfest by Cheltenham Festivals
 
We're planning our next Big Book Drop soon, so do join us on Facebook and Twitter for the latest.
 
Candice Pearson
Marketing Executive
 
The BBC Radio Gloucestershire team will be with us on site broadcasting live from the Festival - you can keep up to date with their plans over at www.bbc.co.uk/gloucestershire

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